Allyssa was recently promoted to Global Product Director for the Insect Device Business Unit. She joined Woodstream in February of 2014 as Category Development Associate focused on the Havahart® brand. She was promoted to Victor® Category Development Manager in 2016 and then to Global Product Manager for Dynatrap® and Mosquito Magnet® in 2019.
In her current role of Global Product Director, she is the primary owner of strategic growth initiatives for the insect device business segment. She is responsible for new product development projects, as well as executing the brand strategy for both DynaTrap® and Mosquito Magnet®.
Allyssa is a graduate of Kutztown University with a BA and Syracuse University earning her MBA.
Her past work experience includes Outside Sales Representative at Fastenal in Manheim, PA. In her spare time, Allyssa enjoys playing guitar, camping with her spouse, and adventures with her Labrador Retriever.